CBS - PROGRAM OFFICER - REGIONAL USAGE/OMNIBUS & THEMATICS
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Position Title: Program Officer - Retail and Usage
Role Exposure
- The jobholder is responsible for developing and managing marketing programs intended to grow his/her assigned product or service.
- S/he should implement programs and enhancements to achieve targets related to the Merchant affiliation, Events, Retail Billings, Attrition, Activation of products/services handled.
- Jobholder must possess necessary skills to apply relevant market, industry and consumer insights in developing effective campaigns and address current and unforeseen customer needs.
- S/he should be up to date with competitor trends and practices and effectively respond with counter measures to maintain competitive advantage vs. other issuers.
- The jobholder should ensure that performance monitoring and profitability measures are in place.
Qualifications:
- Must have a Bachelor’s degree from a college/university and preferably a graduate of a business course.
- Has at least 1-2 years solid experience in creating and implementing Marketing programs
- Has broad understanding of the different areas of the credit card business and the capacity to relate unit’s operations and performance metrics to the overall business of the company
- Possess strong inter-personal skills
- Has strong working knowledge of MS Word, Excel, and PowerPoint.
- With knowledge in preparing communication and creative briefs and possess learning capability to prepare and analyze reports for marketing programs.
Other Details:
Rank: Junior Officer
Unit: Consumer Business Sector/ Usage and Portfolio Management
Location: Metrobankcard Center, Makati