Communications Strategy and Integration Manager

For updating

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Position Title: Communications Strategy and Integration Manager 

 

Job Summary: 

The Communications Strategy And Integration (CSI) Lead is responsible for ensuring that all go-to-market (GTM) campaigns – from design to implementation – of Metrobank CCPD products and services are aligned to total brand positioning and effectively cascaded to consumers in various touchpoints.

 

Qualifications : 

  • Must have a bachelor’s degree from a college/university, preferably a graduate of communications / marketing or business course.
  • At least 8 years experience working in brand / marketing communications or product marketing, advertising agencies, and/or media (digital + non-digital) agency
  • Advertising agency experience in strategic planning / accounts management is a plus
  • Marketing Communications experience in banking a plus
  • Has handled or has coordinated with multi-disciplinary (creatives / media / strat planning) communications teams
  • Process oriented  especially in communications development – from briefing, approvals, implementation, post review
  • Expert knowledge  in communications portfolio and strategy management
  • Highly skilled in project management
  • Strong organizational and consolidation skills for administrative items and data across different business units / media channels etc.
  • Works well with internal clients and is able to position her/himself as a strong communications/marketing partner to them

 

Other Details:

Unit: Consumer Business Sector/ Marketing Services and Communication

Rank: Junior Officer 

Office Location: Metrobank Card Center, Makati City