PROGRAM OFFICER - USAGE
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Position Title: Program Officer - Usage
Job Summary
The jobholder is responsible for creation, implementation, management and monitoring of intermediate Usage programs. These programs/campaigns/promos are designed to achieve assigned targets related credit card volume/billings based on identified strategies.
The jobholder should have adequate customer insighting and business analytical skills to generate key strategies for the delivery of usage KPIs.
Specific Duties & Responsibilities
- Data-driven customer insighting, business analysis and strategy development
- Partner onboarding, management and engagement of top merchants/partners
- Curation and orchestration of relevant offers, promos and communications to target segments
- End-to-end planning, execution, coordination (internal and external) and implementation across all channels (Digital, SMS, Viber, EDM, MBOA etc)
- Program budget optimization and management
- Program/category-specific P&L Management
- People Management
Qualifications
- Must have a Bachelor’s degree from a college/university and preferably a graduate of a business course.
- Has at least 7-10 years solid experience in Marketing and/or Business Development or Business Analytics, in an officer/managerial level
- Has broad understanding of the different areas of the credit card business and the capacity to relate unit’s operations and performance metrics to the overall business of the company
- Experience in third party negotiations and account management an advantage
- Possess strong inter-personal skills
- Has strong working knowledge of MS Word, Excel, and PowerPoint.
Other Details:
Rank: Junior Officer
Unit: Consumer Business Sector/ Usage and Portfolio Management
Location: Metrobankcard Center, Makati